Why do people assume expensive restaurants have better service?
Expectations quietly shape experiences before experiences begin.
The waiter says the same words.
The smile is the same.
The price is not.
The hidden mechanism is expectation bias.
Humans experience reality through predictions.
High prices create high expectations.
The brain searches for evidence to justify them.
Small details become meaningful.
Ordinary service feels exceptional.
Price becomes part of the experience.
People rarely evaluate experiences objectively.
They evaluate them through stories they already believe.
