How do locals know which market is worth visiting before a holiday?
Busy seasons reveal the strength of ordinary systems.
Ordinary days test prices. Holidays test systems.
The hidden mechanism is demand resilience. Markets that function smoothly during sudden surges in demand earn long-term trust.
Imagine a holiday market where vendors remain calm, products stay fresh, and customers still find what they need. That performance becomes part of the market's reputation.
A second-order effect develops because successful holidays attract repeat customers the following year, strengthening both vendors and traditions.
People often think holidays create great markets. More often, holidays reveal which markets were already great.
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