How do locals know which market is for daily shopping and which is for special occasions?
Places develop personalities through repetition.
Markets often sell similar things but serve different emotional purposes.
The hidden mechanism is collective specialization. Customers repeatedly choose certain markets for specific reasons, and those choices gradually become local traditions.
Imagine one market known for affordable everyday produce and another famous for premium ingredients used during holidays. New shoppers learn these distinctions from older generations, neighbors, and experience.
A second-order effect develops because vendors adapt to customer expectations. The market becomes even more specialized over time.
People often think markets have identities because of what they sell. Many identities come from when and why people choose to go there.
