How do locals know which market has the most honest prices?
Fairness is remembered longer than bargains.
Honest prices are difficult to define but surprisingly easy to recognize.
The hidden mechanism is expectation consistency. Customers accept paying more when prices feel predictable and fair.
Imagine a vendor who charges slightly above average but keeps prices stable throughout the year and explains shortages honestly. Trust begins to replace comparison.
A second-order effect develops because trustworthy markets attract loyal customers. Loyal customers create stable demand, encouraging vendors to maintain fair practices.
People often think honesty is revealed during negotiations. More often, it is revealed by how little people feel the need to negotiate at all.
