Do people walk faster when everyone around them is walking fast?
People follow social rhythms long before they notice them.
Nobody gives instructions.\n\nNobody sets the pace.\n\nStill, everyone moves faster.\n\nThe hidden mechanism is social temperature.\n\nHumans constantly read invisible signals from their environment.\n\nSpeed becomes contagious.\n\nUrgency spreads silently.\n\nPeople think they walk at their own pace.\n\nVery often, they walk at society's pace.
